Independent
hairdressing label
Digital Hairdressing FROM SAINT-Petersburg TO Los-Angeles
Digital Hairdressing FROM SAINT-Petersburg TO Los-Angeles
WE ARE:
The independent hairdressing label consists of a natural hair treatment brand, 2 beauty salons, creative production, and a school, bringing together original and talented artists in the hair industry.
WE - CREATE HAIRDRESSING CULTURE AND BUILD THE UNIQUE ART & FASHION COMMUNITY.
WE - ALWAYS KEEP OUR FINGER ON THE PULSE OF THE INDUSTRY AND ACCEPT ONLY THE HIGHEST LEVEL OF QUALITY.
WE - STAND FOR INSPIRING CHANGE, PERSONAL FREEDOM, AND SELF-EXPRESSION, FOR EMOTIONS, SKILLS, AND CREATIVITY, AGAINST ROUTINE, BOREDOM, COPYING, AND IMITATION.
WE - ADVOCATE DIGITALIZATION AND SUPPORT HEALTHY COMMERCE.
EDUCATION
HairFcker School was established in 2012 to educate and train hairdressers of the HairFcker label. The founders of the project Kirill Hairfucker and Maria Klass have developed a unique teaching method - Emotional Hairdressing. For many years, this methodology has been improved and adapted.
At the moment, Emotional Hairdressing is a flexible constructor in which any of the topics are transformed into training programs: from a 1.5-hour presentation to an in-depth training lasting 1 month. The full training cycle of Emotional Hairdressing takes 18 months.
HAIR SALON
HairFcker Studio uses the concept of EMOTIONAL HAIRDRESSING, which includes our own techniques and atmospheric rituals in the work process, making visiting the salon not only to get a hairstyle , but also an emotional experience, sometimes reminiscent of an art performance, where the client is a co-creator.
PORTFOLIO
take a look at our portfolio that shows our expertise in salon hair sevises, editorial, photography, stage performances, art, paintings, interior and graphic design.
MAGAZINE
Welcome to "HairFcker Magazine". In this section we publish our favorite works, share the latest news of the project, talk about the people who inspire us and about our partners. Also here you will find training materials that present our Emotional Hairdressing educational system.
HF STORE
For 12 years we have been successfully producing and selling products related to hairdressing. We create: furniture and accessories for salons, hair cosmetics, printed clothes, bags, paintings, sculptures, photo prints and posters.
ABOUT US
HairFcker is an international hairdressing label with an 11-year story of success born in St. Petersburg. The label provides any hairdressing services. HairFcker creates a salon business, educational programs, participates in a variety of events, engages in producing, making art objects, designing hairdressing tools, produces its own line of professional hair cosmetics.
WE MAKE IT STAND OUT
MISSION
The main task of our label is to create a popular, modern, and commercially successful product from the author’s unique vision. We want to change the world with the power of hair design, creating beauty, culture, and a positive environment.
CHARACTER
BOLD
- We have the strength to stand out from others in this industry. We are not afraid of experiments both in art and in daily work.
UNIQUE
- We do not have two identical artists and two identical hairstyles.
CONSCIOUS
- We make art not for the sake of art but for the sake of man.
We love not ourselves in art, but art in us.
TALENTED
- Mediocrity is our enemy. We attract and nurture talent to change the industry together.
INFORMAL
- Art is not born within the framework. You will not see them either in our space or in our philosophy or in communication.
INDEPENDENCE
From industry standards, from stereotypes and patterns.
Each member of the label is an independent and accomplished creative unit.
The brand is dedicated to the creation, promotion, and distribution of a particular art form. The members of the label are authors united by genres, styles, views, and philosophies, close in spirit.
CREATE
Making hairdressing an art.
Through emotions and skill, to create the individuality of each.
To make the world around us more beautiful and freer.
EDUCATE
We develop and unite artists with a unique vision, to revolutionize the industry and the minds of the people.
PROVOKE
We have an inner power to stand out from others on the market.
We are not afraid of experiments both in art and in daily work.
We fight fears of self-expression.
